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Mad Honey
"Honey doesn't lose its sweetness because it is made by bees that sting."- Matshona Dhilwayo
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Public Relations
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Media representation and outreach
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Grow media coverage
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Obtain interviews with journalists or influencers​
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Monitor/analyze results
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Content Development
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Identify campaign goals and objectives
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Create content
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Generate market insights
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Use measurement tools
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Organic and paid advertising
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Develop campaigns
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Target new demographics
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Optimize media buys
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Prioritize measurement and KPIs
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